Jim Moorman

Content Lead

Jim transitioned into the digital marketing world after a decade in the finance industry, where he spent time in the consumer, mortgage, and commercial lending sectors. A Kelley School of Business graduate, Jim brings his expertise in operational excellence and an eye for detail to the Bowe Digital team.

Outside of Bowe, Jim stays active as a freelancer, creating and editing content for two digital sports publications. His experience in finance and content creation provides a unique skill set that aligns well with the needs of Bowe Digital’s partners.

Jim and his wife, Trisha, live in Indianapolis with their two children, Cameron and Hadley. When he’s not working or creating content, Jim and his family are usually found on the sidelines, cheering on his son, Cameron, at his basketball and soccer games.

Raquel Fabian

Sales Representative

Born and raised in Indiana and a proud Purdue grad, Raquel brings over four years of tech sales experience to Bowe Digital. She spent six unforgettable years living in Austin, Texas, where she fell in love with the culture, food scene and H-E-B (the beloved Texas grocery store staple) and still hopes to find her way back to the Lone Star State someday.

When she’s not working, you’ll find Raquel spending time with her family and friends, hanging out with her mini goldendoodle Rigby or planning her next trip. Influenced by her hospitality roots, she’s a big foodie and travel enthusiast, with highlights including a six-week journey through Dubai, India and London. Fun fact: During her time at Purdue, she became a certified Level 1 sommelier (mostly for fun and bragging rights – no wine recommendations promised).

Payton Irwin

Graphic Design Lead

Payton joined Bowe Digital as an intern during the fall of his sophomore year of college while pursuing degrees in Marketing and Management. With a passion for graphic design, Payton brings fresh ideas and a creative edge to every project he works on.

Katie Hunt

Account Lead

Katie Hunt joined the Bowe Digital team in June of 2023. She started as an administrative assistant and moved to the account lead role in May of 2024.

Katie comes to Bowe Digital from the education field and brings her organizational skills and creativity to the team. She works each day to provide quality service for our partners.

Katie spends her spare time crocheting, listening to music from all genres, and playing pickleball with her husband. She also loves spending time with her family and friends.

Austin Ventura

Graphic Design Lead

Austin joined Bowe Digital with a passion for helping our partners better connect with their audiences and tell their stories through unique, personalized, creative designs.

Before joining our team, Austin served six years in the golf industry as a Pro Shop Attendant and Assistant Golf Professional at two storied, private clubs in central Indiana, where he would cultivate wonderful member relationships and provide memorable experiences for every member and their guests. A proud alum of Indiana University Kokomo (IUK), Austin studied Marketing while developing a love for serving his fellow students and a heart for Kokomo’s vibrant small business community. In the summer of 2020, he developed his own freelance graphic design business – where he created amazing, unique designs for IUK athletes and upstart businesses, which benefited their social media presence and aesthetic.

Austin lives in Kokomo, Indiana, with his wife, Sharon. When Austin isn’t doing creative work for Bowe Digital, he is passionate about reading God’s Word, cooking, writing poetry, creating sports designs, and spending time with family.

Colossians 3:17 – And whatsoever ye do in word or deed, do all in the name of the Lord Jesus, giving thanks to God and the Father by him.

Jill Voris

Content Lead

Jill joined the Bowe Digital team following her retirement as a teacher after 34 years in education. A lifelong learner at heart, she brings the same passion she had in the classroom to her role as a content lead.

For Jill, the best part of the job is getting to know Bowe Digital’s partners, learning what makes them unique and turning those details into content that sounds like them.

Jill and her husband, John, live in Greenwood, Indiana. They pride themselves on their survival skills after parenting three children who grew up to be pretty incredible adults, and they now embrace adventures in grandparenting. In her spare time, Jill enjoys traveling, roping her husband into DIY home design projects and playing just enough golf to enjoy the company, the laughs and the occasional lucky shot.

Kellie Carmichael

Content Director

Kellie is a 2015 graduate of Towson University, where she majored in Mass Communications and Marketing. Before joining Bowe Digital, she worked for a title company as their Marketing Coordinator, running their social media and helping to tell their story through writing and design. She hopes to continue telling meaningful stories and sharpening the brand voice of our partners at Bowe.

Her interest in helping businesses sparked from her interest in helping others. During her time in college and beyond, she has worked at a preschool and volunteered with organizations against homelessness in the local area.

Today, Kellie lives in Arlington, Virginia. Outside of work you can find her enjoying a good brunch with friends, being outdoors, walking on her hands, and dishing out a healthy dose of sarcasm.

Justine Atkinson

Account Lead

Justine lives in Greenwood, Indiana with her husband, Brad, and their three boys, Blaine, Cole and Mathew. When not creating graphics for Bowe Digital, you will find Justine spending time with her family and friends, trying out new restaurants and breweries with her husband, and thinking about which area of her home she can redesign, rearrange, or organize…yes, she enjoys organizing!!

Before working at Bowe Digital, Justine spent 11 years working in an elementary school as a Student Support Manager. Justine has a passion for social media and is most excited about using her creativity to design graphics for her Bowe Digital partners!

Stewart Lawler

Graphic Design Lead

Stewart was born and raised in the heart of the South, Alabama. Contrary to the popular belief about Alabama, he grew up wearing shoes and going to school like any normal American child.

From a young age, he has always been creative, starting with music and art. Once he reached his early twenties, he discovered his love for design, working in a couple of churches/youth organizations.

Stewart lives in Birmingham, AL with his wife Mary, their son Jack, and their pets, Sissy the dog and Winny the cat. When not creating graphics for our partners, he loves fishing, watching Braves baseball and doing anything outdoors.

Rhett Coblentz

Graphic Design Lead

While studying telecommunications at Ball State University, Rhett joined Bowe Digital as an intern the summer before his senior year. After graduating, he joined the team in a full-time role as a social media marketing manager.

Rhett discovered a love for design and storytelling at a young age through designing logos and uniforms for sports teams (both real and fictional). He still dabbles in sports design in his free time, as well as enjoying time with friends and family. Rhett lives on the northeast side of Indianapolis with his wife, Christy.

Rhett puts his passion for creative design and storytelling to work for Bowe Digital’s partners to tell their stories in meaningful ways, and wants to help partners understand how to connect with new people!

Abigail Geary

Graphic Design Lead

Abigail joined Bowe Digital with a desire to build meaningful relationships with our partners and to help bring each company to life through our work.

Before joining the Bowe team, she worked as a Marketing Specialist for a title insurance company and a non-profit organization, helping each company build its brand through social media marketing, website development and public relations. A graduate of Ball State University, she studied public relations with a double minor in creative writing and sociology and was a member of the Delta Zeta Sorority and cheerleading team.

Abigail still holds cheerleading near and dear to her heart, having participated in the sport for sixteen years and also being a coach. A native of Chicago, she still loves the city, but is a new homeowner in Tennessee now where she loves spending time with her friends, family, and being a fur-baby mom to her cats Bessie and Tilly.

Robin Asher

Account Lead

After 17 years of teaching, Bowe Digital welcomed Robin with open arms in 2020, and this “second act” has been all about helping our partners find their true voice. For Robin, nothing beats the spark of learning something new or the buzz of collaborating with the team to make a partner’s marketing journey actually fun.

When she’s not busy being an account lead, you’ll likely find Robin camping under the stars or hitting the road on an Indian motorcycle with her husband, Jerry.

Robin is the mom of two wonderful daughters, Jordan and Katie, and she officially gained a son-in-law when Katie and Jeremy tied the knot in 2023! During her free time, she’s probably outside getting her hands dirty in the garden, lost in a good book, or turning up the volume on her favorite music, which always includes Elvis Presley.

Richard Gootee

Content Lead

Richard produces written material for Bowe Digital partners that portrays what they do best to their customers. He loves asking questions and crafting stories – he was a newspaper reporter for more than seven years – and believes that everyone has a story worth sharing. Richard has loved learning about different industries and is ecstatic to continue to use his expert communication skills to sharpen your brand message so that you can elevate your business.

Richard currently resides in Indiana with his wife, Abbey, daughter, Caroline (Coco) and their dog named Rizzo (Go Cubs Go).

Macey Chase

Graphic Design Director

Macey graduated from Franklin College where she majored in Graphic Design and Digital Fine Art Photography. She loves bringing together design and storytelling to help businesses build something that feels intentional, authentic and uniquely theirs.

Outside of work, Macey stays busy photographing weddings, couples and families.

Macey and her husband, Hayden, live in Franklin, Indiana. In her spare time, she enjoys thrifting for hidden treasures, giving her home yet another makeover and going on walks with her Shih Tzu, Winston.

Joe Pittman

Senior Account Lead

Joe joined Bowe Digital with a desire to help partners achieve their marketing goals, tell their unique stories, and sharpen their brand messaging.

Before joining the Bowe team, Joe served six years as Communications Director of Emmanuel Church, a multi-campus church located south of Indianapolis. A graduate of Butler University, he studied English and creative writing and played two years of college football (yes, Butler has a football team).

Joe lives in Franklin, Indiana, with his wife, Kellie, and their three boys, Landen, Wesley and Noll. When not writing for Bowe Digital, you can find Joe spending time with Kellie, pretending to be a Power Ranger with his boys, reading, working out, and eagerly anticipating the newest Star Wars movie or television release.

Alyssa Cazee

Senior Account Lead

Alyssa was born and raised in Fort Wayne, Indiana, and now resides in Charlotte, North Carolina. Alyssa found her passion for creativity and storytelling through her fashion and marketing classes at Indiana University. When she isn’t marketing for Bowe Digital partners, you can find her exploring new cities, trying a new restaurant in Charlotte, reading, or somewhere in nature. She and her husband are also renovating their 1960’s home!

Alyssa enjoys building strong relationships with Bowe Digital partners to ensure their brand stands out and unique needs are being met.

Dorinda Davis

Director Of Special Projects

Dorinda is married to Kirk and together they are the proud parents of five wonderful and ambitious young adults and two very spoiled, crazy dogs. Prior to joining the Bowe Digital team, Dorinda had an incredible career in the fast food industry for over 30 years. She managed multiple sites and utilized many skills and abilities in leadership and management, team-building, recruiting, event-planning, budget development, marketing reports and financial statements.

Community is important to Dorinda. She has lived in Kokomo, Indiana, most of her life and was fortunate to serve on several community boards and committees over the years. She likes to read, cook, watch sports, take vacations to tropical destinations and spend time with family and friends. All these hobbies usually involve a little wine tasting as well. As team services manager she helps organize the Bowe Digital back office so that our team can deliver for our partners. She focuses on accounting, new business prospects, partner contracts and other admin needs each day. (She views coffee and chocolate as very important admin needs.)

The dream is free. HUSTLE is sold separately!

Heather Lunsford

Chief Executive Officer (CEO)

Heather has been part of Bowe Digital since the very beginning and has worked in nearly every role within the company throughout her career.

As CEO, Heather focuses on Bowe Digital’s overall vision, direction, and growth while continuing to build strong relationships with both the team and our partners.

The accomplishment she is most proud of is being a momma to her sweet boys, Brooks, Hayes, and Dallas. Before joining the Bowe Digital team, Heather spent four years as an educator – experience that prepared her well for leading fast-moving teams and managing countless moving pieces at once. Heather enjoys being outdoors, staying active, and spending time with friends and family.