At Bowe Digital, our resolutions as individuals and a team are in place for 2021! (Insert Rocky theme here!) If you are anything like us, you are pumped to hit the ground running. You have been training for this your whole life. The new year is before you like a winding road, and you can’t wait to use every twist and turn to your advantage!

Have you considered your marketing plans for this year? Each day is an opportunity to tell everyone about your business, and like Rocky, you need a plan in place to be the champ! It takes a little training, but here are some ideas that will help you knock out your goals to become a marketing champion!   

• If you haven’t taken advantage of Google My Business, now is the time to stake your claim, and get your details out to the Google universe. The advantages are extensive, and the time is minimal. Check out one of our previous blogs to learn more about GMB.
• Many customers check out online reviews before making initial contact...so ask for them! Ask your customers and partners to put a review on Google, your Facebook page or your website. If they don’t respond, send a gentle reminder. Don’t be shy. Most people just forget and would love to share about their positive experience with you and your company.
• Ensure your website is mobile friendly. You have experienced it yourself. You are searching for the best doughnut place, and it’s Bob’s Doughnuts...only you can’t tell because his website is wonky! Customers search on their phones close to 60% of the time. That’s a lot of opportunity missed so confirm everything works at the desktop and on mobile devices. 

Resolving to do even one tip from above betters your ability to communicate with the most important people in your corner...your customers. If you need some more support, contact Bradley Erb at bradley@bowedigital.com. He and the other members of the team are ready to cheer you on and can help with websites, social media and promotional material! Reach out because we are ready to fly now...just like Rocky.