Even if TikTok goes away, short-form videos, reels and trends are here to stay. And if we’ve learned anything from the demise of Vine and MySpace, other than it’s wrong to rank your friends publicly (or privately, really), something new will always take its place. The demand for fast, engaging content will find other platforms […]
It’s going down like Spirit Airlines, which is trending on Google after filing for bankruptcy this month. Despite the company’s turbulent conditions, they have continued to invest in their marketing and post fun TikToks like this one on social media–a decision that will pay off if and when things turn around for the airline. Whether […]
We’ll keep this Short n’ Sweet like Sabrina Carpenter’s album. A successful marketing strategy needs to include short-form video content for TikTok and Reels. Trends are a great place to start. You can participate in trends by copying them to a T, or you can take something popular and put your twist on it like […]
If an Olympic rugby player, a 6’10 professional basketball player and a con artist can learn how to dance, you can learn how to make trending videos on TikTok and Instagram Reels. Dancing with the Stars debuted last week to 4.97 million viewers; much of that viewership can be accredited to the show’s marketing. When […]
Back-to-school season is upon us. Like students need to hit the books, businesses must hit TikTok and Instagram Reels to stay ahead of the curve. Whether you're new to video marketing or a seasoned pro, now is the time to refresh your strategies and incorporate trends into your content to ensure you ace the year […]
What do the 2024 Olympic Games, TikTok and Instagram have in common? They all have worldwide reach. As athletes meet in Paris to compete for a chance to take home gold medals for their country, you can use video content to compete for your customer’s attention on social media. One winning tactic is to take […]
Every legend began as a rookie. With the help of this month's trends report, you can hit your videos out of the park and gain new fans for your business! The great thing about creating video content is that you don’t have to be a pro. Plenty of people who go viral on TikTok or […]
We’re dropping this month’s trends like they’re hot (because they are). To get in on the action before they cool down, you need to understand that TikTok and Reels work differently. Trends make it big on TikTok before gaining popularity on Reels, and longer Reels can negatively affect your performance. However, the best thing you […]
When it comes to TikTok and Reels, being a trend follower can be just as powerful as being a trendsetter. Trends can last anywhere from one week to several months, so while time is of the essence, you can get noticed even if you’re a little late. So, how do you know what’s trending? It […]