Our Indiana Pacers may have taken the L during the 2025 NBA Finals, but you can take the W in your social media marketing. Tyrese Haliburton’s devastating injury in the first quarter of the game last week made players like T.J. McConnell step up and get scrappy. It may not have won them the game, but it definitely didn’t go unnoticed. You can get noticed, too, by participating in trends on TikTok and Instagram Reels. If you shoot your shot enough, you might just win–new customers, that is.
Bowe Digital can help! We share an update on what’s trending each month on video and audio, so all you have to do is get behind the camera. If you need help getting started on TikTok, check out our TikTok ebook. We also offer Studio Days, where our team will join you for 4 to 6 hours of video recording at a great price.
Call Someone and Say Goodnight (Or Good Morning) Video Trend
Scroll through your contacts to find some unsuspecting victims for this trend–the more random, the better. Then call them to simply say 'good morning' or 'good night' and 'sweet dreams,' while filming their reaction and yours, like in this example.
My Boyfriend Wants to Show You Something Video Trend
Except make it “my boss,” “my coworker,” “my work wife,” etc. Check out this example and then try it yourself by saying, "My _____ is going to show you (insert thing they want to show), and you better say they're cool." It’s a great way to showcase your product, company swag, a work or productivity hack or anything else about your business.
If You Ever Think About Me Audio Trend
Upload a picture or video of yourself with the words “IF YOU EVER THINK ABOUT ME.” Fill the rest of the space on screen with your favorite work-related or personal things, like this. You can do the same thing for your business and list the things that make your customers think about it–locations, services, customer service, employees and so on.
"Do You Work Here?" Audio Trend
This trending audio is a simple way to add humor and sarcasm to your social media pages and show off your brand! Just grab a team member in uniform or using branded merch, film another team member asking 'Do you work here?'—then zoom in on all the obvious clues that they do! Check out Wayne Mazda and the Chiefs’ versions of the trend.
Recap CapCut Template
This is your reminder to always be taking pictures and videos! Whether you’re attending conferences and events, grabbing coffee with a coworker, closing deals throughout the month or making updates to your office, it can all be used to participate in trends like this CapCut. Plus, most CapCut templates are customizable. You can modify the text to suit any month or scenario.
Justin Bieber You’re Not Getting It CapCut Template
What’s not clicking for your boss, coworkers or customers? Is it your PTO request? What work is contracted versus non-contracted for a client? Training for a new hire? Use this template to vent about it (but be kind and use humor).
ChatGPT Prompts for Social Media
This blog is one tool that can help with social media creation, and ChatGPT is another. When using Chat or other AI tools, prompts play a huge part in your success. Here is a list of prompts you can use to generate content ideas, hook ideas and do your copy! Check out these three right now:
Start by giving Chat more info with a prompt like this: “My service/product is called ____ and designed to help _____ achieve _____. The main benefit of my service/product is this _____. Some of the main features of my service/product are _____, and the main pain point my target audience is experiencing is _____. Come up with 20 ideas for Instagram carousels about ____.
Now let’s get even more ideas with this prompt: “Please write me an Instagram video script for the topic ____, considering my target audience above. The video should be less than 60 seconds long. The script needs to have an attention-grabbing hook, follow the best practices of Instagram Reels and get as much traction from the target audience as possible.”Then ask for more details for exact post ideas. Here’s how: “Give me more detail on (this response).” “Break (this response) into 10 carousel ideas.” “Write the caption for (this response).”