March Madness is back, and we’re rooting for you–not just to win your company Tournament Challenge but for you to get a little mad with your marketing. Now is a great time to collaborate with your team, take a shot at something new and surprise people. TikTok and Instagram Reels are great platforms for that, and participating in trends can help your business earn new fans. 

Bowe Digital can help! We share an update on what’s trending each month on video and audio, so all you have to do is get behind the camera. If you need help getting started on TikTok, check out our TikTok ebook. We also offer Studio Days, where our team will join you for 4 to 6 hours of video recording at a great price.

Fresh Prince of Bel-Air Video Trend 

We’ve established that TikTok isn’t just for dance trends, but you must admit they’re fun. People all over the internet are mimicking this scene from the Fresh Prince of Bel-Air (whether they’ve heard of the show or not) for a trend that’s going viral. The steps are easy to do with the help of a friend or coworker. And if we can’t convince you to dance, just use the sound, like this example, and film yourself working while your pet, boss, manager, or someone else watches. 

Add a Tip Video Trend 

These days, there's a kiosk requesting a tip everywhere you go, from restaurants for takeout to coffee shops. This trend pokes fun at that. Use it to show off what you do at work that deserves a tip, no matter how small. It could be staying late and requesting a tip from your boss, like in this example, or holding up the tip form after checking someone else’s work

Hoziers Yell Audio Trend

“A moment that felt like Hozier’s yell” in the song Northern Attitude can be anything you really enjoyed, like a successful work event, sweet moments with your coworkers or even clocking out of work–we don’t judge.

Just Smile Audio Trend

The Fresh Prince of Bel-Air isn’t the only thing having a nostalgic moment this month. Jessie J’s song “Price Tag” is also back in style. It’s being used literally, showing someone smiling, serious and mysterious as each lyric plays, just like this. However, you can involve your brand more by holding up products or posing around the office. 

What Do You Want Me To Do CapCut Template 

We all get impossible requests sometimes that there’s nothing we can do about. Use this template to vent about those moments, with captions like, “When a client requests [insert frustrating request here] or “When homebuyers complain about interest rates.”

Work Bestie CapCut Template 

Are you feeling like a hot mess today? Here’s hoping your work bestie helps you get through it. With this CapCut, tell us what the two of you are trying to stay positive about or distract people from.

Turn Your Reel Into a Puzzle

Do you have a new product, teammate, website or service you’re launching? Or maybe just a great new photo? Reveal it on your Instagram story with this super easy and unique puzzle-piece effect, which turns a still image into a reel with moving parts.

Here’s how to do it:

  1. Go to Instagram reels and upload a photo. Put the speed on .3  (the photo needs to be 12 seconds long for the effect to work)
  2. Use the magnifying glass in reels and search for “Puzzle” by projoe.arfilters. If you can’t find the effect, search who it’s by.
  3. You’re done! The photo will turn into a puzzle and piece itself together

We’ll update you with new trends each month, so bookmark this page for future reference. If you want help incorporating trends into your marketing, contact Bradley Erb on our team at bradley@bowedigital.com. Learn more about our services at bowedigital.com.