If an Olympic rugby player, a 6’10 professional basketball player and a con artist can learn how to dance, you can learn how to make trending videos on TikTok and Instagram Reels. Dancing with the Stars debuted last week to 4.97 million viewers; much of that viewership can be accredited to the show’s marketing. When this season’s stars, like Ilona Maher and Joey Graziadei, aren’t killing it on the dance floor, they’re killing it on social media. They have created more buzz for the show by participating in trends and giving a behind-the-scenes look at their experience. You can do the same for your business. Whether you're new to video marketing or a pro, now is the time to refresh your strategies and incorporate trends into your content.
Bowe Digital will be your partner. Although we don’t dance, we share an update on what’s trending each month on video and audio; all you have to do is get behind the camera. If you need help getting started on TikTok, check out our TikTok ebook. We also offer Studio Days, where our team will join you for 4 to 6 hours of video recording at a great price.
Can I Get Your Autograph Video Trend
Autographs aren’t just for celebrities and famous athletes, although we love this example from the Philadelphia Eagles. To participate in this trend, you’ll need to do some digging. Search Facebook and Instagram or phone a friend (or family member) to get your hands on old or embarrassing pictures of your co-workers. Then, print them out and film their reaction as you ask for their autographs or signatures, like this.
Upside Down Video Trend
People are literally getting flipped upside down to this audio clip all over social media. While we don’t necessarily recommend picking your co-workers up and flipping them upside down, you can still use this popular sound. Flip your products, mascot, equipment or other materials around the office (that can’t get hurt) instead.
Do You Know You Have 30 Minutes Audio
You have over 30 minutes to hop on this trend, which can work for any business. Just think about the things that need to be done in a quick or timely manner, like a lunch break, getting your clients to put in an offer if you work in real estate, last-minute edits and more.
This one is for the yappers! We’ve seen this trend used a lot in POVs like “pov: you’re the personality hire,” “pov: you’re the office extrovert,” or “pov: you’re the yapper salesperson.” You can also use it as a fun way to promote that you or someone on your team spoke at a conference, gave a presentation or led a team meeting. Any instance where you talked a lot, worked a lot, like this example, or entertained your peers an exhausting amount can work.
We’re Gonna Do it Anyway CapCut Template
No matter how many times you tell your customers not to do something, there are certain things they will do anyway. Use this Capcut template to call them out (in a funny way). Check out this example about homebuyers. You can use it to highlight the things your company will do no matter what anyone says, too.
Sabrina Carpenter and Jenna Ortega Capcut Template
Sabrina Carpenter is getting a lot of attention for her new album Short n’ Sweet and her music video starring Jenna Ortega. This Capcut gives you a Taste of what it’s like. Use it to highlight something in your industry that could be described as having lots of trauma and being very insecure. Take fraudsters and scammers for example.
What’s Bowe Up to?
We’ve been traveling from coast to coast for conferences and industry events over the last several months, and everywhere we go, people keep asking about the custom stickers we put on our laptops. Well, we’re done gatekeeping. Bowe Digital’s laptop stickers are officially for sale on our website.
Whether you’re a
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, we’ve got you covered. Our team has designed these stickers and many more with you in mind. Get yours here: https://shop.bowedigital.com.
We’ll update you with new trends each month, so bookmark this page for future reference. If you want help incorporating trends into your marketing, contact Bradley Erb on our team at bradley@bowedigital.com. Learn more about our services at bowedigital.com.