Bloggers gonna' blog, and we have some of the best who offer tips and tricks from the marketing industry, all our Bowe happenings, and fun facts. Check out some of our posts below for a quick read concerning things you could add to your toolbox.
It’s the most wonderful time of the year, but if you’re not embracing video yet, your business is not in the clear. According to this article, at least 75% of people prefer video over text for learning about products or services. So, by not creating videos for platforms like TikTok and Instagram Reels, you’re ignoring […]
’Twas the night before Christmas, and all through the land, Bowe Digital was creating a marketing plan. The designs prepped by Payton were done with pizazz, while listening to some smooth Christmas jazz. The emails, scheduled on time and with joy, written by Jill and Richard while wrapping the toys. Social posts delivered to partners […]
If you're in charge of making your business's marketing look amazing (and we know you are because you're here), you’ve probably heard of Canva. It's the digital playground where design concepts and ideas come to life. Canva has revolutionized the world of graphic design, making it accessible to everyone, regardless of skill level. Its easy-to-use […]
“Mary, Mary, quite contrary, how does your garden grow?” Well, in today’s business market, silver bells, cockle shells and pretty maids (all in a row) won’t cut it. The reality is that qualified leads are becoming harder and harder to find, and many businesses are searching for ways to keep their pipeline full. Does growing […]
We don’t just remember the pain of stepping on a stray Lego brick when we think of the Lego brand. We think about a time when our imaginations ran wild and when we would play all day instead of work. “Lego’s strong connection to childhood memories has played a crucial role in its popularity. By […]
In today's world, where countless choices exist at every corner, it’s easy to feel lost in the marketing shuffle. But here's the secret sauce to standing out—do more. I touched on the idea of communicating more often in a recent webinar, and it’s a mindset shift I urge you to grab hold of. Whether you're […]
Social media is one big social gathering, and like any get-together or event, timing is everything. Show up late to a surprise party, and you may ruin the surprise. Show up too early for a happy hour, and you won’t get the deals. Timing changes based on the event; the same goes for social media. […]
They say a picture is worth a thousand words, but they never said you had to take the picture yourself. In today's digital age, images are a crucial component of your marketing. From blog posts and websites to social media and flyers, pictures can make the difference between someone stopping to look and read your […]
Today, we're diving into the world of emoji marketing, where little icons have the power to clarify your messages and make your brand stand out amongst all the digital noise. Buckle up, because we're about to discover how these tiny symbols can pack a punch for your business. The Emoji Explosion Before we jump headfirst […]
Over 100 million people will tune in for Super Bowl LVIII on Sunday night to watch the Kansas City Chiefs play the San Francisco 49ers. But we’ll let you in on a secret: it’s not because of the Chiefs' recent rise in PR – people will watch no matter who’s playing the game. The Super […]
Start off 2024 by increasing your marketing efforts. If you can’t afford a marketing company like Bowe Digital right now, that’s okay. We work with budgets of all sizes and try to be as flexible as possible for our customers, but humans are expensive. AI, like ChatGPT, is not. However, ChatGPT isn’t perfect. The Roomba […]
Video pairs with audio like Taylor Swift pairs with Travis Kelce. Bowe Digital has talked about the importance of using video in your marketing, and now we want to discuss the audio piece that goes with it. Incorporating trending audio and songs into your marketing is a great place to start and could get your […]
